Even gift cards are on sale for October Prime Day: Save 20% at several stores

NBC Selected independently determines what we cover and recommend. When you click on or buy through our links, we earn a commission. Learn more.You can get $50 gift cards for just $40 during fall Prime Day — that’s 20% savings at several storesIt’s like free money from H&M, Old Navy, Bath & Body Works, IHOP and more. Oct. 6, 2026, 3:44 AM EDTSome of these are Lightning Deals, so grab them before they’re gone. Kara Birnbaum / NBC NewsOctober Prime Day (technically called Prime Big Deal Days) is happening now through October 7, offering discounts on gift cards, exclusive to Prime members. Some of the top newly added deals include 20 percent off gift cards to your favorite beauty and fashion retailers, restaurants and entertainment venues.I frequently cover shopping events like Amazon Prime Day, Black Friday and Cyber Monday as a contributing writer for NBC Selected, so I know how to find deals that are actually worth buying. I spent weeks combing through thousands of discounts to find the best October Prime Day gift card deals — each one I recommend below is highly rated and 20 percent off or more, as well as at its lowest price in at least three months. I’ll frequently update this list throughout Prime Big Deal Days with editor-approved picks, so continue to check back for new deals.Want more from NBC Selected? Sign up for our newsletter, The Selection, and shop smarter.Best overall October Prime Day gift card dealsApparel and beauty gift card dealsFood and beverage gift card dealsEntertainment gift card dealsOther October Prime Day sales to know aboutHere are the best Prime Big Deal Days sales to know about. Keep in mind, not every item from a brand is discounted as described below.Up to 65% Amazon devicesUp to 59% off Farberware kitchen essentialsUp to 54% off Yankee candle large candlesUp to 48% Bagsmart bags, luggage, and travel accessoriesUp to 41% off Samsonite luggage and moreUp to 38% off Rubbermaid food storage containers and moreUp to 34% off Nortiv8 hiking boots and moreUp to 33% off RoC skin care bestsellersWhy are these October Prime Day gift card deals worth it?Prime Big Deal Days historically offers Prime members some of the lowest prices of the year on gift cards, and these limited-time deals only last through October 7. Since you’re getting a $50 gift card for $40, it’s basically free money to spend at your favorite stores and retailers. I evaluated the quality of these deals by running them through price trackers like CamelCamelCamel, and I only included those that:Are at their lowest price in at least three monthsAre 20% off or moreAre highly rated with at least a 4-star average rating from hundreds of customers on AmazonWhy trust NBC Selected?I’m a contributing writer for NBC Selected who has covered deals and sales for four years. I also write product reviews, buyer’s guides and holiday gift guides. Prior to Prime Big Deal Days, I previewed a list of deals from Amazon and sorted through them to find worthwhile sales you should know about.Catch up on NBC Selected’s in-depth coverage of tech and tools, wellness and more, and follow us on Facebook, Instagram, X and TikTok to stay up to date.BETA