Elizabeth Banks wants to make wine fun again. That could be serious business

Elizabeth Banks wants to make wine fun again. That could be serious business

While tubing down a river in Utah, actress and filmmaker Elizabeth Banks cracked open a cold alcoholic beverage to sip on and had an epiphany. Banks wasn’t consuming beer or a ready-to-drink cocktail, like one might assume—rather, she was sipping on Archer Roose, a canned wine brand founded in 2015 by Marian Leitner-Waldman that currently sells eight different varietals. “I immediately understood why the format in a can was working for my lifestyle,” Banks, who now serves as ch...

Original Source

Read the full article at Fastcompany →

KhanList aggregates and links to publicly available news content. We do not host full articles from third-party sources. Always verify important information with original sources.