DoorDash enters the restaurant value wars with a $12 meal deal

DoorDash enters the restaurant value wars with a $12 meal deal

DoorDash enters the restaurant value wars with a $12 meal deal DoorDash is offering $12 meal boxes in some cities. Tom Williams/CQ-Roll Call, Inc via Getty Images DoorDash is getting into the meal deal game.The delivery service is offering $12 meal boxes in "select areas across more than 20 cities" including Atlanta, Chicago, and Philadelphia, it said on Monday.The meals will be filled by local restaurants and include a protein, vegetable, and carbohydrate. They also don't include a delivery fee and come with "reduced service fees," the company said.The boxes aren't just cheap eats. Like many value-priced options, they're meant to draw customers to restaurants, hoping to get them to order other items or come back later."Meal Boxes are designed to drive a steady stream of everyday orders and introduce restaurants to new customers," DoorDash said in its statement.The deal is the latest value option for diners. Restaurant chains from McDonald's to Chili's have revamped their meal-deal offerings in recent years as food inflation has squeezed many consumers.Many customers have continued to order food for delivery while cutting their spending in other areas, despite added costs such as delivery fees and tips.DoorDash's $12 boxes might be an acknowledgment that some diners are seeking budget-friendly options and convenience simultaneously.Do you have a story idea about DoorDash? Contact this reporter at abitter@businessinsider.com or via encrypted messaging app Signal at 808-854-4501. Use a personal email address, a nonwork WiFi network, and a nonwork device; here's our guide to sharing information securely. Read next Business Insider tells the innovative stories you want to know Business Insider tells the innovative stories you want to know Business Insider tells the innovative stories you want to know Business Insider tells the innovative stories you want to know Alex Bitter is a senior retail reporter covering Uber, Lyft, DoorDash, Instacart, and related companies. His coverage ranges from the experiences of gig workers to what's happening inside the world's biggest ride-hailing and delivery companies.Alex has also written about the retail and food industries. Convenience store chain Sheetz ended its "smile policy" after his reporting. Alex lives in the Washington, DC, area, where you can find him studying ancient coins or searching for Civil War artifacts with his metal detector in his free time.Got a tip? Reach out at abitter@businessinsider.com or via encrypted messaging app Signal at +1 (808) 854-4501. Delivery Food Restaurants More

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