David and Victoria Beckham go to war over fat jabs as they’re made ‘the faces’ of weight loss medication

AN online pharmacy has used the Beckhams to endorse weight loss jabs and pills – without getting a nod from the famous couple. The social media advert, which has sparked controversy, used a meme inspired by Victoria and David Beckham’s famous Netflix documentary scene. Victoria and David Beckham have been used in a Facebook ad for weight loss medication Credit: Getty The Beckhams have not endorsed the treatments Credit: Facebook In a bid to promote its weight loss treatments, Bolt Pharmacy played on the hilarious moment David peeped his head around the door to call out Victoria for “not being honest” about her working-class childhood. David, listening from another room, suddenly appears and says: “Be honest”. Sign up for the Showbiz newsletter Thank you! In Bolt Pharmacy’s ad, captions are placed on three images of ‘Victoria and David’ mocking the price of fat jabs. ‘Victoria’ says “you won’t find weight loss treatment for less than £300/month”. READ MORE ON THE BECKHAMS ‘David’ replies “be honest” to which ‘Victoria’ insists “you can try through the NHS, but it would take at least six months”. Again, ‘David’ replied “be honest”. ‘Victoria’ finally admits: “Bolt is three times more affordable and it takes only a two-minute quiz to be approved”. The meme ends with ‘David’ captioned saying “thank you”. Most read in Showbiz Facebook users immediately commented on the ad campaign, with one person saying: “Wonder how much Bolt are going to have to pay the Beckhams and the production company for copyright infringement.” Another added: “I think Bolt have shot themselves in the foot here.” Victoria claimed to be from a working-class family Credit: Netflix The clip of David mocking his wife went viral Credit: Netflix Someone else said: “I’m sure Victoria Beckham is not advertising this product.” An industry insider told us: “This type of thing happens with celebrities all the time. It’s very frustrating.” It’s believed Bolt Pharmacy was asked to remove the Beckham fat jab advert. Former This Morning presenter Holly Willoughby has previously been targeted by a fake advert appearing on Facebook, claiming she is endorsing diet pills and drinks. The 45-year-old’s face and false quotes are being used to promote weight loss supplements on a website named Cutting Edge Salon, which states that Holly – who is notoriously private about her weight, has lost two-and-a-half stone. Money saving guru Martin Lewis has been outspoken about companies using his picture to trick customers into thinking he endorses their products. Despite the Beckhams having grounds to take legal action against the pharmacy over its dodgy ads, it’s unlikely to reach court. Bolt Pharmacy is a UK-based online pharmacy that offers prescription medicines and health services through online consultations. The text alongside the Beckham meme read: “Affordable weight loss starts here. “Getting effective weight loss treatments shouldn’t cost a fortune. “Bolt Pharmacy offers some of the UK’s most affordable treatments with convenient online ordering. “*Always consult with a qualified professional before starting any weight loss treatment.” Its weight loss pills cost from £59 per month, while jabs start at £150. It also sells treatments for erectile dysfunction. A spokesperson for the Beckhams confirmed there’s no connection between them and this brand. The Sun has gone to Bolt Pharmacy for comment. Comment now