Crunchyroll To Expand In Taiwan & South Korea Through Localized Services, Community-Building – APOS

Crunchyroll is gearing up to strengthen its foothold in Taiwan and South Korea by investing heavily in localized content, marketing, and community engagement. Announced by President Rahul Purini at the APOS conference, this expansion aims to cater more precisely to the cultural preferences of these markets. This move signifies Crunchyroll's broader strategy to solidify its dominance in the APAC region and tap into new revenue streams by understanding and meeting the specific tastes of these audiences.