Cheryl pokes fun at her claim she's 'too famous to get milk in her pyjamas' 17 years on as she cashes in on £500k Deliveroo ad campaign

She declared she was too famous to 'nip to the garage in [her] pyjamas for a pint of milk' back in 2009. And Cheryl has poked fun at her claims 17 years later as she cashed in on a lucrative Deliveroo advertising campaign, believed to be worth £500,000. After stepping out of the limelight for several years, the Girls Aloud star, 43,has returned by posing in her pyjamas to recreate the now-viral 'pint of milk' meme for a new advert to promote Tesco products being available on Deliveroo. Cheryl wore a pair of blue pyjamas and posed with a carton of milk as she collected her shopping from the front door. Back in 2009, the Geordie singer revealed the real price of fame in a documentary interview, saying: 'I can't nip to the garage in my pyjamas anymore for a pint of milk, even if I want to.'The new Deliveroo service means the Fight For This Love star can finally get her milk in her PJs, with thousands of Tesco products now available via the food delivery service. The mother-of-one has also launched the Cheryl-Skimmed bundle, featuring silky PJs and a ceramic milk jug signed by Cheryl herself. After stepping out of the limelight for several years, Cheryl has returned by posing in her pyjamas to recreate her hilarious 'pink of milk' meme for a new advert Back in 2009, the Geordie singer revealed the real price of fame in a documentary interview, she said: 'I can't nip to the garage in my pyjamas anymore for a pint of milk, even if I want to'She said: 'Who knew a little confession in 2009 would have this kind of shelf life? I can’t believe it’s still doing the rounds, but we’ve had a good laugh giving it a glow up all these years later. 'At least I no longer have that dilemma with Tesco now on Deliveroo - so nothing stands between me and my morning cuppa.'Cheryl follows in a long line of celebrities who have taken part in Deliveroo campaigns including Abbey Clancy, Peter Crouch, Danny Dyer and Alan Carr.She stepped away from the public eye following the tragic death of her nine-year-old son Bear's father, Liam Payne, two years ago.Cheryl also hit pause on her music career after welcoming Bear in 2017, choosing to focus on motherhood and TV work, and only returned to the stage in 2024 for the Girls Aloud reunion tour, in memory of her late bandmate Sarah Harding.As she slowly returns to the limelight, Cheryl has taken on the new brand deal and has also appeared in a Nivea advert after becoming the brand's ambassador.But making her TV comeback next year, Cheryl was revealed as a new coach on the upcoming series of The Voice UK. But easing her into her new role, Cheryl joined her long-time pal Will.i.am for the show's Battle Rounds.She was praised by viewers for her surprise appearance on The Voice UK as ITV attempts to revitalise the series after axeing Sir Tom Jones.The singer gave fans a first glimpse of her new role as a coach ahead of the show's 2027 series.Cheryl expressed: 'I've stood in the shoes that the contestants are standing in. I know what it feels like to perform in this environment.'You've just got to know that you're good or you wouldn't be here.'She added: 'I'm so excited for you all. You couldn't be in better hands than you are with Will.' The Girls Aloud star, 43, has cashed in on a massive £500,000 deal to front Tesco products being available on Deliveroo And 17 years on from the hilarious meme, Cheryl wore a pair of blue pyjamas and posed with a carton of milk as she collected her shopping from the front door The advert deal is perfect for the Fight For This Love hitmaker as she can finally get her pint of milk in her PJs, with thousands of Tesco products now on Deliveroo The mother-of-one has also launched the Cheryl-Skimmed bundle, featuring silky PJs and a ceramic milk jug signed by Cheryl herself She said: 'Who knew a little confession in 2009 would have this kind of shelf life? I can’t believe it’s still doing the rounds, but we’ve had a good laugh giving it a glow up' Cheryl follows in a long line of celebrities who have taken part in Deliveroo campaigns including Abbey Clancy, Peter Crouch, Danny Dyer and Alan CarrThe Fight For This Love hitmaker was tasked with helping coach Will to pick three contestants to send into the semi-final.Fans were overjoyed to see Cheryl back on screens. One said on X: 'Cheryl looks amazing oh my gosh,''Suddenly all my sadness has gone having Cheryl back on my tv,''It's so comforting seeing cheryl back on tv again,''Seeing Cheryl back on the TV warms my heart SO much!!!''So good to have Cheryl back on TV.'Cheryl's appearance comes after it was confirmed she would be joining the official 2027 line-up for the show when she was seen arriving for filming.The new job marks her return to TV after a lengthy break from the spotlight in the wake of her ex Liam Payne's death.It has also been confirmed that Stacey Solomon and Alesha Dixon are set to replace Emma Willis as hosts on The Voice UK, after she landed the coveted role as a presenter on Strictly Come Dancing.This new series of The Voice has been mired in controversy, after it emerged that Tom Jones would not be returning as a coach on the show.Tom has since insisted it wasn't his decision to leave and said ITV 'fired' him 'because of a financial difficulty with insurance'.