Before you trust consultants’ ‘research,’ look for these red flags
When Enron, which Fortune named “America’s Most Innovative Company” for six consecutive years, collapsed in 2001, there was no shortage of blame to go around. Many blamed corruption and greed, others hubris, and still others incompetence. But Nobel laureate Paul Krugman offered a different explanation. In his New York Times column, Death By Guru, he identified the culprit as trendy management theories. He argued, essentially, that consultants selling compelling narratives pe...
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