B.C. households cutting back on groceries and essentials as cost-of-living crisis worsens: new survey

A recent survey by Tru Cooperative Bank shows that almost half of British Columbians are tightening their belts on groceries and other essentials due to escalating living costs, signaling a deepening cost-of-living crisis. This highlights the urgent need for government and community initiatives to support households struggling to make ends meet. As basic expenses continue to rise, this trend could lead to broader economic impacts, affecting everything from local businesses to overall consumer spending.