Bare Knuckle Boxing Hires Former PFL Executive Loren Mack as CMO

Bare Knuckle Boxing has tapped Loren Mack, a former executive from the Professional Fighters League (PFL), to lead its marketing and strategy efforts as CMO and executive VP. Mack's expertise in marketing and business strategy is expected to boost Bare Knuckle Boxing's visibility and fan engagement. This move signals the company's intent to expand its audience and elevate its brand in the competitive world of combat sports. Mack's background in professional fighting leagues gives him a unique edge to implement innovative marketing strategies that could redefine the bare-knuckle boxing landscape.