Balenciaga and SEGA Launch a Capsule With a Japan-Exclusive Varsity Jacket and a Playable ‘Sonic the Fighters’ Cabinet

Balenciaga and SEGA Launch a Capsule With a Japan-Exclusive Varsity Jacket and a Playable ‘Sonic the Fighters’ Cabinet

SummaryBalenciaga and SEGA have announced an official partnership spanning limited ready-to-wear and merchandiseThe collection centers on original graphic artwork that fuses Balenciaga's signatures with SEGA iconography and a Sonic the Hedgehog homageBalenciaga's Aoyama flagship has installed vintage SEGA Blast City arcade cabinets, one of them playableBalenciaga and SEGA have made their partnership official, unveiling a limited run of ready-to-wear and merchandise built around SEGA's gaming leg...

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