Apple hikes prices of iPads and MacBooks by up to £300 over AI chip fears causing stock markets to tumble

Apple recently increased prices for its MacBooks and iPads by up to £300, primarily due to concerns over the costs associated with integrating advanced AI chips. This price hike, which represents nearly a 20% increase, has sent ripples through the stock market, causing it to tumble as investors worry about reduced demand. Despite the price increase for these devices, the cost of flagship iPhones remains unchanged, highlighting a strategic focus on premium segments. This move underscores the significant financial and market pressures Apple faces as it navigates the complexities of cutting-edge technology integration.