American Eagle is back with Syd and not sorry about it

“What brand am I wearing?” Sydney Sweeney says, looking into the camera as the shutter snaps, revealing a rotation of summery denim looks. The mood suddenly calms, her eyes close, she takes a deep breath, seagulls call in the background. “Yeah, that one,” she says with a giggle.  The ad marks the return of one of the most notorious brand partnerships in recent memory, as American Eagle launches a new campaign to hype its denim shorts called “Syd for Short.” It’s a perfectly pleasant, perfect...