Amazon Prime Day LIVE 2026: We reveal all the best deals as they come in, with half-price Amazon devices and savings on Apple, Ninja, Shark, Dyson and more

Amazon Prime Day 2026 is in full swing, offering shoppers a treasure trove of deals, including half-price Amazon devices and significant discounts on popular brands like Apple, Ninja, Shark, and Dyson. This event underscores Amazon's commitment to providing value to its Prime members and highlights the growing trend of major retailers offering substantial savings during specific promotional periods. The deals are expected to draw in millions of bargain hunters, making it one of the most anticipated shopping events of the year.