Alix Earle’s Favorite Lucky Brand Jeans Are Over 50% Off for October Prime Day

After working nearly six years’ worth of Amazon Prime Days, I’ve learned that keeping an eye out for fashion during these sales is the secret to finding some of the best bargains. You’ll be surprised to find tons of iconic name brands offering discounts on some of their staple styles! For instance, I stumbled upon these Alix Earle-approved Lucky Brand bootcut jeans that honestly look exactly like what I’d want in an ideal pair. And they’re currently over 50% off for October Prime Day!FYI: Amazon’s October Prime Day runs today, October 6, through tomorrow, October 7. Personally, I think some of the better markdowns happen during this event compared with Black Friday and Cyber Monday (when the shopping chaos is also on another level)—and I’d like to think this find is proof. For a pair that typically costs nearly $100? I’ll gladly take them for $42!They have a straight fit that slightly tapers out into that iconic, nostalgic boot-cut flair fashion has been loving lately. I especially love the subtle flare that falls perfectly over my shoes—it’s not too wide or too narrow. And the mid-rise is the perfect in-between if high-rise feels too restrictive and low-rise is just too… Y2K for you. (We get it!) The darker wash honestly fits the moodier vibe of fall and winter, in my opinion, and is super versatile enough to pair with kitten heels, ballet flats, boots, and more. I already know I’ll be reaching for these constantly!Ahem, and not to mention that Alix Earle also approves of these! While sleuthing through the influencer’s storefront, I spotted this exact pair there, too. And she loves them; I’m even more convinced to add them to my cart.It doesn’t stop there, though! The brand has other styles on major sale during the shopping event. Shop them here:Megan Uy is an associate shopping editor at Cosmopolitan, where she searches for the best products in all things fashion, home, beauty, sex, gifts, and more, so you don’t have to. When she’s not writing for the site, she’s whipping up some cool and trendy content for the fashion section of the print magazine. She’s been with the brand since 2019 (when she was an itty-bitty editorial fellow), and she's also written for Delish, House Beautiful, and People. Follow her on Instagram to get some BTS of the editor life and chaotic NYC content. Also, feel free to hit her up if you ever wanna discuss the madness that is TikTok.