Airbnb Launches AI Tools, Catching Up to OTA Rivals

Photo Credit: Airbnb added natural language search on its homepage and apps in the U.S. Airbnb Airbnb launched a series of consumer-facing AI features in the U.S., including natural language search and AI property comparisons. OTA rivals have deployed similar tools for an extended period. Starting today, Airbnb offers a search box with natural language search by text or voice for homes, experiences and services on its homepage and in its app. Hotels aren't included yet. Airbnb also offers AI filters that anticipate what the user is looking for. So if a traveler enters the keyword "baby," the feature will introduce filters for "cribs," "playgrounds" and "toys," as well, Airbnb said. Search results will automatically produce AI-powered property comparisons in side-by side displays and AI-induced listing description