AI labels were supposed to help users spot fakes. Here’s why they’re failing

Fake accounts have been around as long as social media. So when it was recently revealed that a “hot girl” MAGA personality named Emily Hart was actually a 22-year-old male medical student in India, it might have seemed a little mundane. Just another catfisher, another sock puppet, another scammer—the internet is full of them. Except this one had photos. And videos. And thousands of followers across multiple networks with some posts getting millions of views. Emily Hart was a full...