46 Years Later, the Scene That Changed TV Forever Still Has No Equal

Image via CBS Published Nov 1, 2026, 1:58 PM EST Lloyd 'Happy Trails' Farley: the man, the myth, the legend. What can be said about this amazing - and humble - man that hasn't been said before? Or, more accurately, what can be said in public? Born in Calgary, Alberta, Canada, Lloyd is a master of puns and a humorist, who has authored one pun book to date - Pun and Grimeish Mint - and is working on a second. His time with Collider has allowed Lloyd's passion for writing to explode, with nearly 1,000 articles to his name that have been published on the site, with his favorite articles being the ones that allow for his sense of humor to shine. Lloyd also holds fast to the belief that all of life's problems can be answered by The Simpsons, Star Wars, and/or The Lion King. You can read more about Lloyd on his website, or follow his Facebook page and join the Llama Llegion. Happy trails! Sign in to your Collider account In the days before streaming, before TiVo, and even before the VCR, TV viewers had to set aside specific times to keep up with their favorite TV shows (yes, kids, it's true). And in 1978, that meant the highest-rated drama, ABC's Eight is Enough, had just shy of 18.5 million Americans sitting still in front of their television for a full hour, while the beloved half-hour sitcom Laverne & Shirley sat at the top with 22.7 million. Imagine, then, what it would take for a single episode of a TV series to have over 80 million Americans, and over 300 million worldwide, stop whatever they're doing to watch. 46 years ago, Dallas took only two minutes to accomplish that very feat, a phenomenal response to a moment that changed television forever. 'Dallas' Was Already Changing the Rules of Television Dallas premiered on CBS on April 2, 1978, a prime-time soap opera, the first of its kind since Peyton Place went off the air in 1969. In a different world, it would be the latter that paved the way for serialized storytelling, but ABC's over-exposure of the series and the departure of Mia Farrow after its second season saw the idea scuttled, relegating the genre back to its traditional daytime airings. In the time between, self-contained episodic programs became the norm, with "case-of-the-week" and sitcoms dominating the scene. Dallas boldly bucked the norm, bringing back the serial aspect of the soap to prime time, and finding success with better production values than its daytime kin. The series centered around the Ewing family of Texas, owners of the independent oil company Ewing Oil and Southfork, the family's cattle ranch, and their bitter rivalry with the Barnes family. The series begins with the eloping of Bobby Ewing (Patrick Duffy) and Pamela Barnes (Victoria Principal), a move that only serves to reignite the age-old feud between the families, and the one between the moral, upstanding Bobby and his ruthless, scheming older brother J.R. (Larry Hagman). The mix of wealth, sex, affairs, power plays, and conflict that played out around the dysfunctional Ewings proved irresistible, and Dallas began its ascent to the top. A large part of the series' appeal came from the breakout popularity of Hagman's J.R. There was nothing likable about the man: ruthless, mean, manipulative, and lacking any principles whatsoever. Yet in Hagman's hands, J.R. was enthralling. You never knew what he would do from week to week, but you knew it would be morally questionable, and it would be great. But men like J.R. make enemies, enemies that would love to blast that wicked smirk off his face. And in the final two minutes of the third season, somebody did. 'Dallas' Sparked a Phenomenon That Revolutionized Television As "A House Divided" begins, J.R.'s ruthlessness, his shady business dealings, and countless betrayals have pushed family and rivals alike to the edge. Cliff Barnes (Ken Kercheval) joins an ever-growing list of people — Sue Ellen (Linda Gray), Kristin Shepard (Mary Crosby), Alan Beam (Randolph Powell), and Vaughn Leland (Dennis Patrick) — with a motive to kill J.R. after he shuts down 23 profitable oil wells simply to deny Cliff his rightful share. And as the episode winds down, J.R., working late in his office, hears a noise and goes out to investigate, only to be shot twice in the gut by someone unseen, who is... No one knows, and won't know until the next season. In two minutes, Dallas set up the cliffhanger to end all cliffhangers, and "Who Shot J.R.?" dominated the landscape for the next eight months. Saturday Night Live did a "Who Shot J.R.?" sketch; t-shirts trumpeting "Who Shot J.R.?" or "I Shot J.R." were everywhere; and Las Vegas took bets on whom the perpetrator was. The 1980 presidential election race weighed in, with Republicans wearing "Democrats Shot J.R." buttons and Democrat Jimmy Carter quipping that his reelection campaign could be funded by discovering the identity of the shooter. Even the Queen Mother, upon meeting Hagman during a royal event in London, asked, "I don't suppose you could tell me who shot J.R.?" (he couldn't if he wanted to: the producers kept it a secret even from him until the last minute). Collider Exclusive · 8 Questions · 2 Minutes Which Western Icon Are You Most Like? No Name · Doc Holliday · Wyatt Earp · Mattie Ross Pick your name, your gun, your horse and how you spend a night in town, and we will tell you which legend of the Old West you would have been. Four icons are waiting at the end of this: the stranger who never gives his name, the gambler who would die for a friend, the lawman who never wanted the badge, and the girl nobody has ever talked out of anything. 🚬No Name(Dollars Trilogy) 🃏Doc Holliday(Tombstone) ⭐Wyatt Earp(Tombstone) 🐎Mattie Ross(True Grit) FIND YOUR ICON → 01 The town is about to learn your name. What do they call you? In a Western, what people call you is already half the character. AThey never do find it out, so the stranger will have to do. BA nickname I picked up at a card table and never shook off. CMarshal, and most people say it with a bit of respect. DMy full name, and I will correct anybody who tries to shorten it. NEXT QUESTION → 02 What are you carrying? Everything out here is character, right down to what is sitting on your hip. AOne revolver I have had for years and have never once talked about. BA pistol, a knife and a deck of cards, and the cards do most of the damage. CA shotgun, because it tends to end arguments rather than start them. DMy father's gun, which is far too big for me, and I am carrying it anyway. NEXT QUESTION → 03 What are you riding? A hero and their horse is one of the oldest relationships in cinema. ASomething plain that nobody in town would look at twice. BWhatever I won last night, which may not be strictly mine yet. CA big steady horse that will not spook when things get loud. DA pony I overpaid for and named myself, and I will hear nothing against him. NEXT QUESTION → 04 You have got one evening in town. How does it go? The saloon is where these films quietly tell you who somebody really is. AOne drink at the far end of the bar with my back to the wall. BAt the card table, holding court, up forty dollars and climbing. CA quick drink, then a walk round town to see that everything is quiet. DUpstairs with the ledger, working out exactly what tomorrow is going to cost. NEXT QUESTION → 05 A stranger offers you money for a job that sounds like trouble. Somebody always turns up with a full purse and a bad idea. AI ask how much, and then I ask for a good deal more than that. BI say yes before he has finished, mostly because it sounds like a story. CI ask him who gets hurt if I turn him down. DI ask for the terms in writing before anybody shakes on anything. NEXT QUESTION → 06 Somebody is waiting for you in the street. What does the town see? Two people, an empty road, and everybody else watching from behind the shutters. ASomebody walking out very slowly who has not said a single word. BSomebody grinning, which everyone watching finds deeply unnerving. CSomebody making one last attempt to talk the other man down. DSomebody far too young to be out there, walking out regardless. NEXT QUESTION → 07 What is the one thing you will not do out here? The code is about the only thing west of the river that actually holds. AExplain myself to somebody who has not earned an explanation. BRide off and leave a friend standing out there on his own. CLet a whole town pay for a fight it had nothing to do with. DLet a grown man tell me I am too young to be standing here. NEXT QUESTION → 08 The job is finished. Where does the story leave you? Eight questions in, this is the one that decides your icon. AOn a ridge somewhere, riding away, without saying goodbye to anybody. BSomewhere warm and worn out, having enjoyed very nearly all of it. CHome, with the badge on the table and the whole thing behind me. DOlder, changed by it, and telling this story for the rest of my life. REVEAL MY ICON → The Dust Has Settled Your Western Icon Is…Four icons and four completely different ways of walking into trouble. This is the one you would have been out there, why it fits, and what it would have cost you. The Man With No NameYou have never explained yourself and you have never needed to, because people work out fairly quickly that you are the most capable person in the room without you ever having to mention it. Eastwood built the character out of everything he refused to do, stripping away the backstory, the speeches and every bit of reassurance until only the competence was left. You keep your own counsel, and while other people occasionally find that unnerving, you have never felt any real need to fix it for them. The Dollars films work because he genuinely is in it for himself right up until the moment he is not, and he never explains that part either. You would be gone before anybody got a chance to thank you. Doc HollidayYou are the funniest person in most rooms and the most loyal person in all of them, and you would be genuinely insulted if somebody suggested those two things were in any tension. Doc has no real reason to be in this fight beyond the fact that his friend is in it, which is the only reason he has ever needed for anything. You lead with wit, and it does a very effective job of hiding how seriously you take the handful of people you actually care about. Val Kilmer's performance is the most quoted in the entire genre because the jokes keep getting sharper as the situation gets worse. You would spend everything you had on this and still describe it as a good week. Wyatt EarpYou never wanted this job, and you took it anyway because the alternative was standing there watching somebody less careful do it badly, which is the most Western reason there has ever been. Earp is the reluctant authority figure, a man who came to town specifically to be left alone and somehow ended up answerable for all of it. You are protective by instinct, so when something goes wrong your first thought is who is exposed rather than who is to blame. These films understand that keeping order costs far more than breaking it, and that the person holding the line almost never gets thanked. You would do the whole thing again, and you would complain about it the entire time. Mattie RossNobody has ever successfully talked you out of something you had already decided was right, and a long line of grown adults has found that out the hard way. Mattie is the most relentless character in the Western canon and she manages it through argument, paperwork and flat refusal rather than a fast draw. You have no patience for being managed, so you negotiate, you check the details and you turn up exactly when you said you would. True Grit is the rare Western where the moral centre is the youngest person on screen and every adult around her has to catch up. You would get what you came for, and the film is honest about what that takes out of you. ↻ RETAKE THE QUIZ That led to the unprecedented number of viewers who watched "Who Done It?" on November 21, 1980, to discover that J.R.'s sister-in-law and former mistress, Kristin Shepard, was the shooter. Those numbers, and the crazy media frenzy surrounding the storyline, established the season-ending cliffhanger as the de facto industry standard going forward: the good, the bad, and the ugly, including the infamous Dallas Season 9 cliffhanger that struck the entirety of the season from canon with the reveal it was all a dream, with Bobby Ewing alive after all. "Who Shot J.R.?" became a defining moment in television history, being referenced and parodied ever since, the most notable being The Simpsons' "Who Shot Mr. Burns?" Season 6 cliffhanger. Yet the series' influence extends even beyond that. It immediately spawned like-minded series like Dynasty and Falcon Crest, established serialized storytelling as the "new normal," and set the stage for the era of the antihero. Dallas Release Date 1978 - 1991-00-00